In-house Hire
Typical Agency
editIQ Studio
Scope
One person, one or two strengths.
Strong in one or two; partners brought in for the rest.
All five disciplines, run in-house.
Continuity
Stays until they don't. Hiring restarts on exit.
Project teams shift between accounts.
Same creative lead from kickoff through year two.
Speed to ship
Hiring cycle of 8 to 12 weeks before first output.
Multi-week discovery and kickoff before production.
Real work ships in the first week.
Brand coherence
Limited by what one person can produce.
Different teams handle different deliverables.
One creative direction across every deliverable.
Accountability
Fully on you to manage and direct.
Routed through an account manager.
Direct line to the people doing the work.
Post-launch
Carrying the salary whether the work continues or not.
Maintenance billed separately, scoped per request.
Maintenance lives on the same retainer.